The Ecommerce Start-Up Plan

You now need an Ecommerce Start-Up Plan more than ever before! The COVID-19 pandemic has pushed businesses and consumers right into the 4th industrial revolution. In fact, the way businesses are doing business, and consumers do their shopping will never be the same again…

Doing business online is no more “a nice option to have”. Indeed, its absolute essential to have an online presence where customers can find you.

However, after about three decades of the internet, the web is flooded with websites each with a number of web pages. In fact, Business Wire reported that the first quarter of 2020 closed with 366.8 million domain name registrations across all top-level domains.

So, for your business to be found on the internet, you need to do important things with your website, its content and your target market. Most importantly, you want to ensure that you can make money online.

For that reason, you need a business plan, similar to that of an offline business…

Here’s the frame work of eBizplan’s Ecommerce Start-up Plan:

The Framework for An Ecommerce Start-Up Plan

  1. Purpose of the business
  2. Online Business Model
  3. Online Marketplace (Where, What, How)
    • Channel – initial digital marketing plan for the start-up
  4. Internal (Owners, structure, employees)
  5. Forecasts
    • Financials – start-up costs and income statement for Year 1 plus breakeven
  6. The way forward
Please fil in the form below if you want a quotation for your eCommerce Start-up Plan:

More about the eCommerce Start-up Plan

Purpose of the Business

Your business purpose is the reason you have formed your company. Indeed, your business purpose should define the reason for your company’s existence.

Your Ecommerce Start-Up Plan Business Model

Ultimately, business model innovation is about creating value, for companies, customers, and society. And, it’s about replacing outdated models. eBizplan will use the Business Model Canvas (Alexander Osterwalder, Yves Pigneur) to give structure to your online business model.

The Online Marketplace

Once your business model is in place, we will analyze the online marketplace where you will do your business:

  • How big is the market?
  • Is the market profitable?
  • Who are your customers? What is their buying behaviors?
  • How are your competitors? What are their strengths and weaknesses?
  • What is trending in the marketplace?

Your Internal (Business) environment

  • Who owns the business?
  • What resources do you need to do your business?
  • Who are the stakeholders? (suppliers, employees, affiliates, investors)?
  • How will your business operate?

Financial Forecasts

Here eBizplan will create a proforma Income Statement for the first year of your business. An income statement is a financial statement that shows your company’s income and expenditures. It also shows whether your company will be making profit or loss for a given period.

A breakeven analyse will form part of the Income Statement.

The Way Forward

eBizplan will give its opinion about the viability of the online start-up business. Even more, will we make suggestions on the way forward for your business…

If you rather want a start-up plan for a offline business, you can follow this link: eBizplan’s Business Plan Progression Scheme

Feature image: Photo by Karolina Grabowska from Pexels