What should you do to add your business online? For one thing, you should add the online channel urgently to your business model. Why?
Because, we’re now for months in the devastating grip of the CORVID-19 lock down, and with little relief in sight. As a result, your customers are staying at their homes for most of the time. No ways that they’ll visit your shop to feel good, or to go for an outing. Sadly, no shopping experience for them then…
In fact, there are many obstacles that your customers must endure before they can walk into your shop. Things like:
- Wearing a mask – uncomfortable but essential;
- Getting decontaminated continuously with suspect chemicals;
- Standing for hours in a que to get their essential goodies – because the shops are limited to the number of customers that may be in the store at any time;
- Wondering if they’d picked up the virus this time – because not everyone was wearing a mask…