price competition

Will “Click and Collect” Solve the Delivery Headaches for Grocers?

64 Comments / Retail /

[simple-author-box] High delivery costs of standard online shopping will force grocers to invest more in click and collect services (TheGrocer). How easy is it to order and pay form your groceries and then collect it from your favorite grocer? The money that the grocer saves by not delivering can be passed on to you, both you and the grocer are winning here.

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Bricks and Mortar Retailers Need To Be Smart With Smartphone Customers

3 Comments / Digital Marketing /

[simple-author-box] Targeting smartphone customers. How can Bricks and Mortar retailers respond to customers that use their smart phones to compare product prices online? Show-rooming for smartphone customers Did you ever wonder why your customers do their shopping with a smartphone in one hand? Well, they are probably comparing the price of your products online. If your prices are higher, they will leave your shop to buy their products elsewhere at a better price.

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