Marketing your website is the final step to do when starting your eCommerce website. Your website will be one of 550,000 websites published on the day and joining a whopping 1.6 Billion other websites already on the net (MILL for Business, June 2018). So, how on earth will your website be found in the vastness of the internet?
Well, it’s marketing after all! Therefore you need a marketing strategy for your website. Intriguingly however is that you need to market your site for machines (web crawlers) to read and also for humans visiting your website.
However, here the marketing of your website for machines will be discussed.
Continue reading Marketing your Website for Machines to Find
Shipping and fulfillment (S & F) is the one thing an online retailer does that will have a lasting effect on its customer. Doing it right, then your customer will be extremely satisfied. However, if things go wrong with your shipping and fulfillment, well then you’ll be losing customers…
Continue reading Creating your eCommerce Website – Shipping and Fulfillment
Adding products to your website is a very important step when establishing your eCommerce website. Indeed, not having products for your customers to buy on your sites will result in no income.
The products that you can add to your website may be physical, stuff you use or enjoy daily, such as clothing or ornaments. Or, adding products that are downloadable, such as software, eBooks or games may suit your business model better.
Let’s have a look how you can add these two types of products to your website.
Continue reading Adding Products to your eCommerce Website
Choosing the right eCommerce platform is one of the most important business decisions you can make. It’s just as important decision you make when shopping for a house, a car or a business location. “You have to look at what you are shopping for, what you want, what you need and what the trade-offs are among all your choices” says Nate Shivar from ShivarWeb.
There are hundreds of eCommerce platforms to choose from. However, they can broadly be placed into three categories:
Continue reading Choosing an eCommerce Platform for your Web Store
It seems that right now is the best time for making money online. According to Statista.com, retail e-commerce sales worldwide amounted to 1.86 trillion US dollars during 2016 and online retail revenues are projected to grow to 4.48 trillion US dollars in 2021.
Continue reading Making Money Online Requires Analysis, Planning, Effort and Lots of Patience
The second thing to do after planning your online business is to choose a domain name. After that, you need to decide who is going to host your website. Choosing a domain name for your website is critical for the success of your online business. Karol K. writing in Winning WP concurs: “Choosing a domain name is something every website owner needs to ensure they get right — ideally before they do anything else, and ESPECIALLY if the website will be serving a commercial purpose.”
Continue reading Choose a Domain Name and Hosting Company for your Online Business
Having your own online business is a dream that many of the readers of this blog may have. There are however important steps to start an online business that needed to be followed.
Starting an online business, although it operates in a different channel, is not that different from starting a Brick and Mortar business. In both cases you need no do certain things in order to get your business up and running.
The 7 steps to start an online business
Continue reading 7 Steps to Start an Online Business
Website Analytics is there for retailers to use. You’ve just decided to start an online retail business. Why not? It’s relatively easy and cheap to do. You can start a Drop Shipping business, or join Shopify or trade your own goods online with a Woocommerce site. According to Quora, there are between 12 and 24 million ecommerce websites on the net. However, only about 650,000 ecommerce websites generate annual sales of more than $1,000. That’s a miserable 2.7% generating very modest turnovers.
Continue reading Website Analytics Helps You to See How Your Online Business is Performing