Crossing the digital threshold – adding Clicks to Bricks for sustainable retail outcomes

[simple-author-box]

Retailers should start crossing the digital threshold to survive and grow their business.

The word ‘normal’ no longer has a place in the vocabulary of retailers around the world. The advent of the internet has caused a revolution in the retail industry with customers doing their shopping online at the expense of their neighborhood retailers.

Continue reading Crossing the digital threshold – adding Clicks to Bricks for sustainable retail outcomes

Is Search Engine Optimization A Viable Tool for Online Retailers?

Search Engine Optimization (SEO) is used by retailers to get their websites ranked higher with organic searches on websites like Google. Also, retailers change the structure and content of their websites to make it more SEO friendly. Even more, they acquire and exchange links from other websites to improve their position on result pages.

How does Search Engine Optimization works?

Continue reading Is Search Engine Optimization A Viable Tool for Online Retailers?