chatbots

robot, chatbot, ai

Marketing Automation is enabled by Artificial Intelligence, Big Data and Chatbots

“Marketing automation is growing – sizzling fast, announced Michael Jans recently in his blog AgencyRevolution.com. In fact, there are eleven times more B-B companies using marketing automation than were in 2011 (VBInsight). Most visible marketing automation for retail customers are chatbots. Advancements in artificial intelligence (AI), coupled with the proliferation of messaging apps, are fueling […]

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Chatbots in Retailing – a Fact or a Fad?

[simple-author-box] Retailers are frequently yelled at by frustrated customers, or, if things go well, they are commended. That’s part of the emotional exchange that comes with a retailer’s job description. However, chatbots may change all of that. A chatbot is a computer program which conducts a conversation via auditory or textual methods. In other words,

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