The Value Proposition for Bricks and Clicks Retailers

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I’m not aware of one retailer that does his/her business without customers. Indeed, retailers that have plenty of loyal customers enjoy a competitive advantage and are doing well. So, how do they do it?  Retailers with a clear and effective value proposition at least know who their customers are, what they want and need and why are they coming back. Above all, retail customers can also be found online…

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Offering Value to Your Customers

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Many companies still believe that their customers exchange money for products that they offer. You rather should offer value to your customers…

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