Description
Autoresponder Frequency Guide
How to use your autoresponder. Everyone seems to have a slightly different opinion when it comes to how often to email your list. If you email too often – marketers argue – you’ll annoy people into unsubscribing.
If you don’t mail often enough, subscribers forget who you are and you lose money from not mailing more often, etc.
We do know from experience that the following auto-responder schedule works well for most marketers. It’s based upon what it takes to build a long term positive relationship. Feel free to adjust it according to the results of your own testing.
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