Powerful ‘Offline Marketing’ In The Internet Age

Traditional Offline Marketing

Don’t think of these methods as too simple or mundane.
They are very effective when done right and combined with
other techniques in this report.

• Classified Ads – This is something everyone should be
  testing in some form or another.
• Direct Mail – Nothing beats direct response when it
  comes to results-driven proven advertising.
• Postcards – Yes, postcards are a form of direct mail,
  but it warrants its own category.
• Yellow Pages – Another great resource that is often
  underutilized or used ineffectively.
• Space Ads – If you’re going to do a space ad, it will
  generally get better results if you use the same layout
  as the editorials.
• Radio/TV/Infomercials – You might be surprised
  how inexpensive you can get these types of slots,
  especially if you use remnant advertising.