The Internet has introduced new opportunities for dynamic storytelling. Indeed, stories convey information and transfer experience.
But here’s the challenge. There are millions of websites active on the web, many targeting the same online audience, with similar products. So, how will you get people to click on your website or getting your website’s link showing on the first result page of Google?
- You need to create content that add value for your target audience.
- You need to write in a manner that the search engines will ‘find’ your website.
I’ve included a number of my blog posts about web writing. Hope you can also find some value of them.
Douw Steyn, Director EBIZPLANZA (PTY) LTD