Our business environment is changing every second in an Internet economy driven by e-commerce.
The Internet economy
Back in the old days change was something you give back when someone buys something from your shop. Today change is part of a retailer’s life and the way he or she adapts to it may be the difference between success and failure.
Continue reading How the Internet economy has changed the way we are selling and buying goods
High delivery costs of standard online shopping will force grocers to invest more in click and collect services (TheGrocer).
How easy is it to order and pay form your groceries and then collect it from your favorite grocer? The money that the grocer saves by not delivering can be passed on to you, both you and the grocer are winning here.
Continue reading Will “Click and Collect” Solve the Delivery Headaches for Grocers?
Online shopping is fast becoming the favorite way to do shopping. It has happened now – more books are sold online than in Bricks and Mortar book shops during 2012.
Online shopping and the future of Bricks and Mortar Retailing
Continue reading Online Shopping Increasingly Surpasses Traditional Bricks and Mortar Retail Shopping
Job losses are increasing in the retail sector. It is feared that the retail sector in the UK will shed thousands of jobs as retailers move from “Bricks” to “Clicks”.
The retail sector as job creator is now facing job losses
Continue reading Job Losses Predicted as Online Retailing Keeps on Growing
There’s no doubt about it, retailers need to be outstanding in order to please customers.
Overall, retailers succeed to please customers
The Wise Marketer reports that the overall satisfaction of retail customers has grown 23% over the past six years. They ascribed this growth to the increasing use of digital technology by Brick and Mortar retailers.
Continue reading It Pays For Retailers To Please Customers
Online retailers that make promises that they can’t deliver are in danger to sacrifice the trust that their customers have in their brands…
The peril of online retail competition
Continue reading Online Retailers – Don’t Make Promises You Can’t Keep
Targeting smartphone customers. How can Bricks and Mortar retailers respond to customers that use their smart phones to compare product prices online?
Show-rooming for smartphone customers
Did you ever wonder why your customers do their shopping with a smartphone in one hand? Well, they are probably comparing the price of your products online. If your prices are higher, they will leave your shop to buy their products elsewhere at a better price.
Continue reading Bricks and Mortar Retailers Need To Be Smart With Smartphone Customers
After Bricks and Mortar retailers have paid their bills and staff, there’s not much money left to discount prices to steal a sale from online retailers. How can they compete with online retailers?
Bricks and Mortar customers love shopping online
Continue reading Why Bricks And Mortar Retailers (Still) Can’t Compete On Price With Online Retailers…
Web writing makes the difference. It is one thing to be on the first result page of Google, but quite a different thing to get web users to stay and return to the site once they’ve opened your website…
Website owners strive to get their websites displayed on top of the first result page of an Internet search engine such as Google. Once Internet users have opened the link to your website, they become prospect customers.
Continue reading Successful Web Writing is a Balancing Act
It seems that online retailers don’t need physical shop fronts because their customers are using existing Bricks and Mortar shops to test products and then buy them online…
Continue reading Try Offline and Buy Online: Brick and Mortar Shops Serve as Shop Fronts for their Online Competitors